YES! Golf Overview
YES! Golf, based in Denver, Colorado is taking the golf world by storm with its patented C-Groove™ technology. Both serious professionals and fun-loving amateur golfers are experiencing peak performance with C-Groove putters. Inspired by Harold Swash - affectionately coined the 'Putter Doctor"- a long time devotee to the science and art of putting. Mr. Swash is a European putting instructor and inventor who introduced the theory of concentric grooves fifteen years ago; the most significant advance in putter technology.
Knowing that the ball's skip, skid and spin is critical in the first few inches of travel, achieving a near immediate forward roll is key to successful putting. Yes! C-Groove's concentric edges have a 20-degree upward slant that 'lift' the back of the ball to start it rolling forward on the green much sooner than other putters. Upon contact, the edges grip the ball surface and simultaneously lift the ball out of its resting position with an over-the-top rolling motion. The C-Groove design is approved by both the R&A and USGA.
Yes! C-Groove has been on the Golf Digest Hot List for six consecutive years. More than 200 tour professionals worldwide rely on Yes! putters with multiple championship wins attributed to are in use by this groovy technology. Yes! Golf continues to appear on the hot list with winning putters, receiving highest rankings for performance and innovation, as well as becoming the fastest growing putters on the professional tours.